my role DESIGN + PRODUCTION. a collaboration between rsa and their affiliate, wa (western assusrance). originally designed for the IABO (Insurance Brokers Association of Ontario) trade show, the design – and choice of booth setup – was made with future shows in mind. easy to replace branding on the ‘counter’ and header, easy to set up, easy to tear down… and a small discussion area finshed off the area. one of the three backlit posters showed the co-branding – and could simply be replaced in future. the integrated tv screen showcased digital artwork, and 20 second spots of rsa/wa clients. also included, enough collateral for each line of business to be ready for any client that walked by.
my role DESIGN + PRODUCTION + ART DIRECTION. for clients who expect more, help them savour the moment with rsa private client iInsurance. new product, new brand. sourcing photography, copy editing, design, layout, production of brochures, email signatures, ads for magazine, banners, posters, web pages, powerpoint presentations, training manuals for brokers.