rsa canada commercial insurance new brand launch

DESIGN + PRODUCTION. 2012 summit creative award – silver – specialty item, 2013 stevie® (international business award) marketing – service intro of the year + 2012 imca (insurance marketing + communications association) award – best in show. taking creative and turning it into countless pieces to launch the rsa commercial insurance new branding. fun pieces included the broker gift above – that contained the globe and mail on the day of launch, with belly band indicating pages containing the ad, a celebratory bottle of veuve cliquot and a nifty, divided wine box. the full campaign included countless ads for newsprint and magazine, roll up banners, national email signatures, web pages, a trade show booth, powerpoint presentations… and more. produced in english and french.